Apex Chiropractic Center, Ltd.

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1. SPINAL DECOMPRESSION OR IDD THERAPY
2. LASER THERAPY
3. ISAGENIX NUTRITIONAL CLEANSING
4. A Brief History Of Chiropractic & Chiropractic Philosophy
5. Widespread Use of Chiropractic Care
6. Healthy Tips for a Healthy Spine & The ABCs of Subluxations
7. Notice of Privacy Practices
1. SPINAL DECOMPRESSION OR IDD THERAPY
TREAT HERNIATED DISC WITHOUT SURGERY?
IDD Therapy® - Intervertebral Differential Dynamics Therapy® is a proven treatment for the relief of lower back pain. With an up to 86% success rate, thousands of patients have experienced dramatic pain relief and healing.

IDD Therapy treatment from WebMD

See a video about the process at an Medical Center.




IDD Therapy® is an innovative approach for the relief of lower back syndromes, including:

Herniated or bulging discs

Degenerative disc disease

Posterior facet syndrome

Sciatica

Acute or chronic back pain


IDD Therapy® is non-surgical, non-invasive, and typically does not involve pain medications. The treatment is not only safe and painless, but also comfortable and relaxing. The course of therapy includes approximately 20 treatment sessions and is completed in about 35 days. Each procedure is performed with a unique, patent pending physio-therapeutic device and is performed by a certified clinician, specializing in back pain care. The treatment sessions are brief, lasting approximately 30 minutes.

How does IDD Therapy® work?

IDD Therapy® can isolate each lumbar vertebrae (L1, L2, L3, L4 or L5) and distract the vertebrae surrounding an injured disc 5 to 7 millimeters. The 25 to 30 minute treatment provides static, intermittent, and cycling forces on structures that may be causing low back pain.

During treatment, intradiscal pressure is dropped from a positive 25 millimeters mercury to a negative 150 millimeters mercury. This negative pressure promotes the diffusion of water, oxygen, and nutrients into the vertebral disc area, thereby re-hydrating the degenerated disc. Repeated pressure differential promotes retraction of a herniated nucleus pulposus (the elastic core of the intervertebral disc).



The IDD Therapy® treatment can

reduce pressure on the vertebral joints,

promote retraction of herniated discs,

promote self healing and rehabilitation of damaged discs,

thereby relieving low back pain.


Several sessions are required to achieve optimal results.

Why should you consider IDD Therapy®?

IDD Therapy® is credible. It is the only treatment that was developed by a team of back specialists including neurosurgeons, orthopedists, physiatrists, osteopaths, chiropractors, neurologists, and physical therapists.

IDD Therapy® is proven and effective. The procedure has been studied extensively over the past six years and has been clinically validated. Thousands of patients have been successfully treated with IDD Therapy®.

IDD Therapy® is non-surgical and non-invasive. The complications from surgery can be severe and may result in debilitating conditions. IDD Therapy® is painless and involves no recovery time.

IDD Therapy® is convenient. Treatment sessions last only 25 to 30 minutes. And because the procedure is non-invasive, most IDD Therapy® patients can carry-on with normal daily activities. Additionally, patients can expect only minimal absence from work.

IDD Therapy® is cost-effective. The cost of treatment is minimal compared to the cost of surgery. And, in most cases, financing is available for those without insurance or with less than comprehensive insurance. Several payment options are available and a monthly payment plan can be a much better financial decision than a 10% or 20% insurance co-payment on back surgery.




THE RELEVANCE OF IDD THERAPY®

Today’s Medical Knowledge:
What is the Best Approach to Chronic Back Pain?

A leading cause of missed work time, low back pain second only to the common cold. Another stunning statistic is that back pain is known to affect 56% to 85% of the U.S. population at some point in their lives. Recognizing this impact, what then is the best approach to treating back pain?

When back pain is caused by disc problems, as about seven million low back cases are estimated to be, then the treatment choices are limited…

Spinal Fusion Surgery- requires surgical removal of the disc, then grafting of the bones together on either side. This is of course a highly invasive (and costly) procedure which has recently presented new problems: the potential for increased pressure on other discs can cause collateral damage to healthy spine segments. As many as 20 percent of fusion recipients need additional spinal surgery in the next 10 years

IDET (Intra-Discal Electrothermoplasty)- requires x–ray guided needle insertion into the affected disc to thread a wire along the inner wall of the annulus. The wire is then heated to destroy small nerve fibers and partially melt the annulus to generate new reinforcing proteins. A 53 patient study on discogenic back pain published in “Spine” (Oct 2002) cited a success rate for IDET (depending on criteria stringency) as high as up to 60% to as low as 23%. (Minimally invasive).

R.D.N (Radiofrequency Discal Nucleoplasty)- even newer than IDET, still somewhat invasive and mostly similar except that coblation nucleoplasty utilizes a radiofrequency probe to vaporize some of the nucleus and in this manner, decompresses the disc and reduces the pressure both on the disc and surrounding nerve roots. (Minimally invasive).

IDD Therapy® (Intervertebral Differential Dynamics)- completely non-invasive, utilizes a sophisticated computer guided patient manipulation device to deliver therapeutic distraction forces to a specifically targeted spinal segment. The mild pumping effect combined with a muscular physical therapy component, creates pressure differential of the intervertebral discs and facet joints, that is, unloading, due to distraction and positioning. A blinded study published in American Journal of Pain Management (April 1997), performed by Shealy and Borgmeyer* on an early spinal system model which eventually led to the IDD Therapy® standard, the SPINA System™, was reported as giving “good” to “excellent” relief in 86% of patients with ruptured intervertebral discs.

Back pain suffers no longer have to experience the pain and agony of “going under the knife”. Now there is a better and proven option: IDD Therapy®.

New studies incorporating the IDD Therapy® protocols are continually being funded in conjunction with this evolving technology.



IDD THERAPY® HIGHLIGHTS

1. IDD Therapy® clinics will benefit from regional and national advertising campaigns managed by world-class marketing and advertising firms.

2. Medical protocol does not involve surgery. IDD Therapy® costs just 8 pennies on the dollar when compared to surgery. In most cases, adequately insured patients will spend far less for IDD Therapy® than they would for a surgical co-payment.

3. IDD Therapy® is non-invasive. The official protocol does not involve penetration of body tissue to address organic pathology.

4. IDD Therapy® is not only painless, but is comfortable and relaxing as well. The intervertebral machines designed to deliver IDD are state-of-the-art medical devices. In regards to engineering and design, paramount attention has been given to ergonomics and function.

5. Treatment is completed in approximately 35 days with minimal follow-up. Contrarily, surgery requires significant recovery time and extensive follow-up.

6. Cash payments for IDD Therapy® treatments are available to IDD Therapy® providers. Provided clinicians follow medical protocol and perform minimal documentation, reimbursement is swift.

7. For many patients, non-strenuous work can continue during therapy. Employers benefit from less work loss and will refer future employees for treatment.

8. IDD Therapy® is convenient for patients. All evaluation, diagnostic work and therapy can be performed in the clinic environment. Patients do not need to make special trips to large, impersonal hospitals for management.

***INFORMATION PROVIDED BY NORTH AMERICAN MEDICAL CORP.
2. LASER THERAPY
What is Laser Therapy?
What Is Low Level Laser Light?
Low-level laser light is compressed light of a wavelength from the cold, red part of the spectrum of electromagnetic radiation. It is different from natural light in that it is one precise color; it is coherent (it travels in a straight line), monochromatic (a single wavelength) and polarized (it concentrates its beam in a defined location or spot). These properties allow laser light to penetrate the surface of the skin with no heating effect, no damage to the skin and no known side effects. Rather, laser light directs biostimulative light energy to the body's cells which the cells then convert into chemical energy to promote natural healing and pain relief.

The History of Laser Therapy
The word "laser" is an acronym for Light Amplification by the Stimulated Emission of Radiation. The theory was first described by Albert Einstein (1879-1955) who paved the way for the development of the therapeutic laser.
The first low-level therapeutic laser was developed in 1962. By the end of the 1960's, Endre Mester in Hungary was reporting an improved healing of wounds through low-level laser radiation. Since then, scientists and doctors around the world have been using laser light to treat conditions that can affect all age groups.

High Power vs. Low Power Medical Lasers
There are two types of medical laser: high power and low power. High power lasers are used to cut through tissue. Low-level lasers, on the other hand, are used to stimulate tissue repair through a process of bio-stimulation.
What Is Low Level Laser Therapy?
Low-level laser therapy is the application of red and near infrared light over injuries or wounds to improve soft tissuehealing and relieve both acute and chronic pain. Low-level therapy uses cold (subthermal) laser light energy to direct bio-stimulative light energy to the body's cells without injuring or damaging them in any way. The therapy is precise and accurate; and offers safe and effective treatment for a wide variety of conditions. The energy range of low level laser light lies between 1 and 500 mW (milliwatts), while for surgical lasers the energy range lies between 3000 and 10000 mW.

How Does Low Level Laser Therapy Work?
Low-level lasers supply energy to the body in the form of non-thermal photons of light. Light is transmitted through the skin's layers (the dermis, epidermis and the subcutaneous tissue or tissue fat under the skin) at all wavelengths in the visible range. However, light waves in the near infrared ranges penetrate the deepest of all light waves in the visible spectrum.
When low level laser light waves penetrate deeply into the skin, they optimize the immune responses of our blood. This has both anti-inflammatory and immunosuppressive effects. It is a scientific fact that light transmitted to the blood in this way has positive effective throughout the whole body, supplying vital oxygen and energy to every cell.

The Physiological Effects of Low Level Laser Therapy
1. Biostimulation
· Improved metabolism
· Increase of cell metabolism
2. Improved blood circulation and vasodilatation
3. Analgesic effect
4. Anti-inflammatory and anti-edematous effects
5. Stimulation of wound healing

How Does Low Level Laser Therapy (LLLT) Benefit Users?
* Relieves acute and chronic pain
* Increases the speed, quality and tensile strength of tissue repair
* Increases blood supply
* Stimulates the immune system
* Stimulates nerve function
* Develops collagen and muscle tissue
* Helps generate new and healthy cells and tissue
* Promotes faster wound healing and clot formation
* Reduces inflammation
Low-level laser therapy does not require constant, ongoing treatments, as is often required with traditional chiropractic or physiotherapeutic remedies.

Many acute and chronic conditions may be improved or eliminated with low level laser use, including:

* Pain Relief
* Wound Healing
* Arthritis
* Migraine headaches* Lower back pain
* Repetitive Stress Injuries (RSI)
* Carpal Tunnel Syndrome (CTS)
* Tendonitis
* Fibromyalgia
* Sprains and strains
* Post-operative pain
* Tennis Elbow
* Golfer's Elbow
* TMJ
* Soft tissue injuries
* Post-operative wounds
* Swelling
* Burns
* Pressure sores
* Herpes simplex
* Acne


-information provided by Microlight laser.
3. ISAGENIX NUTRITIONAL CLEANSING
DETOX & WEIGHT LOSS
Nutritional Cleansing unlocks the miracle of the human body

Nutritional Cleansing increases the health benefits you’ll receive from the ancient health practice of cleansing. The herbs, vitamins and minerals that aid cleansing do two things:


* Accelerate the removal of impurities from the body.

* Nourish the body with vital nutrients to rapidly revive health.


A cleansed and revitalized body is stronger, resists illness better, is more efficient and performs at a higher level than one that is filled with impurities. Many people notice an ability to reach and maintain their ideal weight.

drbrent.isagenix.com

Nutritional Cleanse and Weight Loss.



4. A Brief History Of Chiropractic & Chiropractic Philosophy
The chiropractic perspective on health and disease emphasizes two fundamental concepts:

1) the structure and condition of the body influences how the body functions and its ability to heal itself;
and
2) the mind-body relationship is instrumental in maintaining health and in the healing processes.

Although chiropractic shares much with other health professions, its emphasis and application of philosophy distinguishes it from modern medicine. Chiropractic philosophy gravitates toward a holistic ("total person") approach to healing which combines elements of the mind, body and spirit and maintains that health depends on obedience to natural laws, and that deviation from such laws can result in illness.

The first recorded chiropractic adjustment was performed on September 18, 1895, by Dr. Daniel David Palmer, a Canadian-born teacher and helter. Dr. Palmer was, at the time, studying the cause and effect of disease. His patient was Harvey Lillard, a janitor working in the same building as Dr. Palmer in Davenport, Iowa. Mr. Lillard, who had complained of hearing problems for over 17 years, allowed Dr. Palmer to examine his spine. Dr. Palmer discovered a "lump" on Mr. Lillard's back and suspected that a vertebra might be out of place, which he then repositioned the vertebra with a gentle thrust. After several such treatments, much of Mr. Lillard's hearing was restored.

Since Dr. Palmer's first chiropractic adjustment, the art and science of chiropractic has progressed significantly. Today, advanced diagnostic procedures, sophisticated equipment, scientific research, and the growing acceptance among other health care professionals makes chiropractic a popular health care choice.

5. Widespread Use of Chiropractic Care
The increasing interest in alternative forms of care has caught the attention of several health associations and government agencies. A 1993 study in the New England Journal of Medicine reported that "The estimated number of visits made in 1990 to providers of unconventional therapy was greater than the number of visits to all primary care medical nationwide," and chiropractic was among the most frequently used non-medical therapies.

A followup report published in the Journal of the American Medical Association in 1998 found that the use of non-medical treatments had increased significantly since the 1990 survey, with "overall prevalence of use increased by 25%, total visits by an estimated 47%, and expenditures on services provided by practitioners of alternative therapies by an estimated 45%." Of the survey respondents, one in nine (11%) had used chiropractic care within the previous year.
6. Healthy Tips for a Healthy Spine & The ABCs of Subluxations
The following tips can help you take better care of your spine:

1) Make sure you have a firm mattress that keeps the spine aligned and supports the spine's natural curve. The best sleeping positions are on your back or side.

2) When standing for extended periods, rest one foot on a small stool to maintain spinal curvature and relieve pressure. The knees should be bent when bending forward. Low-heeled shoes may help by maintaining spinal curvatures and cushioning your weight.

3) Use chairs that promote good posture and support your back. Placing a lumbar support in the lower portion of your back may help support your spine's natural curve. Readjust the seat of your car so that your knees are level with your hips.

4) When bending forward, bend at the knees and hips, but keep your back straight. This will help to keep your spine's curvature in proper alignment. When lifting, keep your spine straight while using your legs to do most of the work. Hold the objects being lifted close to your body to keep the weight on your spine to a minimum.
7. Notice of Privacy Practices
Apex Chiropractic Center
NOTICE OF PRIVACY PRACTICES

THIS NOTICE DESCRIBES HOW HEALTH INFORMATION ABOUT YOU MAY BE USED AND DISCLOSED AND HOW YOU CAN GET ACCESS TO THIS INFORMATION. PLEASE REVIEW IT CAREFULLY.

Our practice is dedicated, and we are required by applicable federal and state laws, to maintain the privacy of your health information. These laws also require us to provide you with this Notice of our privacy practices, and to inform you of your rights, and our obligations, concerning your health information. We are required to follow the privacy practices described below while this Notice is in effect. This Notice is effective as of April 14, 2003, and will remain in effect until we replace it.

CHANGES TO NOTICE:

We reserve the right to change this Notice and the privacy practices described below at any time in accordance with applicable law. Prior to making significant changes to our privacy practices, we will alter this Notice to reflect the changes, and make the revised Notice available to you on request. Any changes we make to our privacy practices and/or this Notice may be applicable to health information created or received by us prior to the date of the changes.

You may request a copy of our Notice at any time. For more information about our privacy practices, or for additional copies of this Notice, please contact us using the information listed at the end of this Notice.

PERMITTED USES AND DISCLOSURES OF HEALTH INFORMATION:

A. TREATMENT, PAYMENT, HEALTH CARE OPERATIONS: You should be aware that during the course of our relationship with you we will likely use and disclose health information about you for treatment, payment, and healthcare operations. Examples of these activities are as follows:

Treatment: We may use or disclose your health information to a physician or other healthcare provider providing treatment to you.
Payment: We may use and disclose your health information to obtain payment for services we provide to you.
Healthcare Operations: We may use and disclose your health information in connection with our healthcare operations. Healthcare operations include quality assessment and improvement activities, reviewing the competence or qualifications of healthcare professionals, evaluating practitioner and provider performance, and other business operations.

B. AUTHORIZATIONS: You may specifically authorize us to use your health information for any purpose or to disclose your health information to anyone, by submitting such an authorization in writing. Upon receiving an authorization from you in writing we may use or disclose your health information in accordance with that authorization. You may revoke an authorization at any time by notifying us in writing. Your revocation will not affect any use or disclosures permitted by your authorization while it was in effect. Unless you give us a written authorization, we cannot use or disclose your health information for any reason except those permitted by this Notice.

C. DISCLOSURES TO FAMILY AND PERSONAL REPRESENTATIVES: We must disclose your health information to you, as described in the Patient Rights section of this Notice. Such disclosures will be made to any of your personal representatives appropriately authorized to have access and control of your health information. We may disclose your health information to a family member, friend or other person to the extent necessary to help with your healthcare or with payment for your healthcare only if authorized to do so. In the event of your incapacity or in emergency circumstances, we will disclose health information based on a determination using our professional judgment disclosing only health information that is directly relevant to the person's involvement in your healthcare.

D. MARKETING: We will not use your health information for marketing communications without your written authorization.

E. USES OR DISCLOSURES REQUIRED BY LAW: We may use or disclose your health information
when we are required to do so by law, including for public health reasons (e.g., disease reporting). In some instances, and in accordance with applicable law, we may be required to disclose your health information to appropriate authorities if we reasonably believe that you are a possible victim of abuse, neglect, or domestic violence or the possible victim of other crimes.

F. PATIENT AND THIRD PARTY PROTECTION: Only as permitted by law, we may disclose your health information to the extent necessary to avert a serious threat to your health or safety or the health or safety of others.

G. LAW ENFORCEMENT/NATIONAL SECURITY: Under certain circumstances we may disclose health information relating to members of the Armed Forces to military authorities. Under certain circumstances we may also disclose health information relating to inmates or patients to correctional institutions or law enforcement personnel having lawful custody of those individuals. We may disclose health information in response to judicial proceedings and law enforcement inquiries as permitted by law and to authorized federal officials health information required for lawful intelligence, counterintelligence, and other national security activities.

H. APPOINTMENT REMINDERS: We may use or disclose your health information to provide you with appointment reminders (such as voicemail messages, postcards, or letters).

PATIENT RIGHTS:

A. ACCESS TO RECORDS: Upon submission of a written request to us, you have the right to review or receive copies of your health information, with limited exceptions. You may obtain a form to request access by using the contact information listed at the end of this Notice. You may request that we provide copies in a format other than photocopies and we will use the format you request if it is readily available. We will charge you a reasonable cost-based fee relating to the production of such copies. If you request copies, we will charge you no more than $.60 for each page, and postage if you want the copies mailed to you. If you request an alternative format, we will charge a reasonable cost-based fee for providing your health information in that format. If you prefer, we will prepare a summary or an explanation of your health information for a fee. Contact us using the information listed at the end of this Notice if you are interested in receiving a summary of your information instead of copies.

B. ACCOUNTING OF CERTAIN DISCLOSURES. Upon written request, you have the right to receive a list of instances in which we or our business associates disclosed your health information for purposes, other than treatment, payment, healthcare operations and other activities authorized by you, for the last 6 years, but not before April 14, 2003. If you request this accounting more than once in a 12-month period, we may charge you a reasonable, cost-based fee for responding to these additional requests.

C. RESTRICTIONS AND ALTERNATIVE COMMUNICATIONS: You have the right to request that we place additional restrictions on our use or disclosure of your health information for treatment, payment and healthcare operations purposes. Depending on the circumstances of your request we may, or may not agree to those restrictions. If we do agree to your requested restrictions we must abide by those restrictions, except in emergency treatment scenarios. You have the right to request that we communicate with you about your health information by alternative means or to alternative locations (e.g., at your place of business rather than at your home). Such requests must be made in writing, must specify the alternative means or location, and must provide satisfactory explanation how payments will be handled under the alternative means or location you request.

D. AMENDMENTS TO RECORDS: You have the right to request that we amend your health information. Such requests must be made in writing, and must explain why the information should be amended. We may deny your request under certain circumstances.

E. ELECTRONIC NOTICES. If you receive this Notice on our Web site or by electronic mail (e-mail), you are entitled to receive this Notice in written form.

QUESTIONS AND COMPLAINTS

If you want more information about our privacy practices or have questions or concerns, please contact us.
If you are concerned that we may have violated your privacy rights, or you disagree with a decision we made or any decisions we may make regarding the use, disclosure, or access to your health information you may complain to us using the contact information listed below. You also may submit a written complaint to the U.S. Department of Health and Human Services. We will provide you with the address to file such a complaint upon request.
We support your right to the privacy of your health information. We will not retaliate in any way if you choose to file a complaint with us or with the U.S. Department of Health and Human Services.

Please direct any of your questions or complaints to:
Contact: Brent Roelofs
Telephone: 775-359-1600 Fax: 775-359-1611
E-mail: apexchiropractic@msn.com Subject: HIPPA Question-Complaint
Address: 885 Sparks Blvd, Suite 300, Sparks, NV 89434